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Social Media in India: Cost’ View
With so much of consumption that you do on a daily basis, you might have heard and read about social media being free. Understandably, you have got valid reasons to treat social media as a zero cost...
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7 Behavioral Aspects of Social Media Marketing
What's cooking up on behavior? We are noticing the presence of Social Media everywhere. Starting from independent consultants to big companies, all are moving towards Social Media to leverage whatever...
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The Power Of Social Video Marketing
Most of us Log onto Youtube and other video streaming websites to stream Music videos, movies & even tutorials. Do we actually understand the power these websites hold in helping us with our Social...
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Triple Bottom Line Thinking for Social Media
Social Media isn’t just about updating status & putting messages.That is what Adam Leiter, the senior vice-president with Star Group has to say.He has written an excellent post on Triple Bottom...
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6 Sins a Brand Should Avoid on Facebook
No, this is not one of those lists which will tell you what to do on Facebook. Every brand is on Facebook and everyone knows how to market their product or service on Facebook, after all which brand...
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IAMAI Ropes In Iffort as Online Media Partner
We are pleased to announce our partnership with IAMAI. Internet and Mobile Association of India was founded in January 2004 by leading portals in India, IAMAI is the only specialized industry body in...
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Top Social Media Brands of November 2012
November was a month with lot of up’s and down’s for brands. While some brands managed to reclaim their top spots in the Social Media rankings, some saw a steep drop in engagement. We take a journey to...
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Get Help: Max Bupa’s Facebook engagement platform
India’s premier health insurance company, Max Bupa now services hundreds of customers daily using its Facebook engagement platform – Get Help. Get Help is one of a kind customer service platform which...
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Iffort : Digital Marketing Company | Social Media Marketing Company India.
Overview of our company A name to build digitally powered interactive businesses with its core strength lying in social media and digital consultancy. By keeping and maintaining our priorities straight...
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